Publication:
Barbie selected for QM1 as role models change

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Authors
Eitelberg, Mark J.
Subjects
role models
Advisors
Date of Issue
1991-06-10
Date
Publisher
Army Times
Language
Abstract
Type
Article
Description
An article discussing the changing role models and attitudes of young women as reflected in the introduction of Army Barbie, Air Force Barbie and Navy Barbie dolls for children. The author's commentary discusses the differences in each service's approach to the dolls, and their importance as part of the culture, as much an American institution as a toy. The author notes that the manufacturer's willingness to accept the attitude that the military is an acceptable career choice for young women, and reflects that in their choice to introduce the military-styled dolls.
Series/Report No
Department
Graduate School of Business & Public Policy (GSBPP)
Other Units
Naval Postgraduate School
Identifiers
NPS Report Number
Sponsors
Funder
Format
Citation
Navy Times, June 10, 1991
Distribution Statement
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