An Introduction to Strategic Communication
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Authors
Thomas, Gail Fann
Stephens, Kimberlie J.
Subjects
Advisors
Date of Issue
2014
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Abstract
Strategic communication is an emerging area of study in the communication and management
social sciences. Recent academic conversations around this topic have
appeared in publications such as the International Journal of Strategic Communication,
which was established in 2007, and The Routledge Handbook of Strategic
Communication, which will be published this year. Likewise, the discursive turn in the
management literature has also begun to focus on organizational strategy (Balogun,
Jacobs, Jarzabkowski, Mantere, & Vaara, 2014).
Type
Article
Description
The article of record as published may be located at http://dx.doi.org/10.1177/2329488414560469
Series/Report No
Department
Graduate School of Business & Public Policy (GSBPP)
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Format
Citation
International Journal of
Business Communication
2015, Vol. 52, No. 1, pp. 3 –11
Distribution Statement
Rights
This publication is a work of the U.S. Government as defined in Title 17, United States Code, Section 101. Copyright protection is not available for this work in the United States.