Apple App Store as a Business Model Supporting U.S. Navy Requirements

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Authors
Naegle, Brad R.
Brinkley, Douglas E.
Subjects
Software, Hardware Asset Reuse Enterprise (SHARE)
Naval Open Architecture (NOA), software reuse, app store, software acquisition
Advisors
Date of Issue
2011-11-25
Date
25-Nov-11
Publisher
Monterey, California. Naval Postgraduate School
Language
Abstract
Naval Open Architecture (NOA) is the confluence of business and technical practices yielding modular, interoperable systems that adhere to open standards with published interfaces. This approach significantly increases opportunities for innovation and competition, enables re-use of components, facilitates rapid technology insertion, and reduces maintenance constraints. A key enabler of the NOA initiative is the Software Hardware Asset Reuse Enterprise (SHARE) repository. The repository was created in August 2006 to facilitate the reuse of software and thereby reduce future development costs. The total benefit of the repository will correspond to the quality and quantity of the applications deposited into it. Indisputably, the most successful software repository in the public sector is the Apple App Store. As of October 2011, Apple lists more than 425,000 applications available. The purpose of this research is to examine the business model of the App Store to identify which of its effective business practices might be applicable to the SHARE repository.
Type
Description
Sponsored Report (for Acquisition Research Program)
Series/Report No
Department
Acquisition Management
Organization
Acquisition Management (AM)
Identifiers
NPS Report Number
NPS-AM-11-197
Sponsors
Acquisition Research Program
Funder
Format
Citation
Distribution Statement
Approved for public release; distribution is unlimited.
Rights
This publication is a work of the U.S. Government as defined in Title 17, United States Code, Section 101. Copyright protection is not available for this work in the United States.