Enterprise Gamification [video]

Abstract

In this hour-long lecture, gamification guru, speaker and author Mario Herger offers his analysis of the art and science of engagement. Gamification is a method of enhancing experiences with game-thinking in order to engage a user with an activity. This method is also used to improve quality and ease of use with products. It has begun to permeate our everyday lives, from drinking fountains, to fuel gauges, to even doing your taxes online! Whether you're familiar with the term or not, you can see how gamification is being applied in the workplace, in schools, at home and beyond.