HOW YOU DOIN’? GOVERNMENT COMPARISON OF SOCIAL MEDIA POLICY IN CRISIS

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dc.contributor.advisorMabry, Tristan J.
dc.contributor.advisorAten, Kathryn J.
dc.contributor.authorBoggs-Blake, Clarissa L.
dc.contributor.departmentNational Security Affairs (CHDS)
dc.date.accessioned2024-02-19T22:56:41Z
dc.date.available2024-02-19T22:56:41Z
dc.date.issued2023-12
dc.description.abstractThis thesis explores the critical role of social media in disseminating life safety messages during emergencies. It highlights the increasing reliance on and trust in social media, especially among younger people, as a primary information source during crises. The research includes a comparative case study focusing on the communication strategies during the Boston Marathon bombings, the Las Vegas Route 91 Harvest Festival mass shooting, and the Washington, DC, response to Hurricane Florence. It identifies the best practices, challenges, and strengths in each situation. The study reveals the effectiveness of social media in crisis communication and pinpoints key areas where U.S. local government agencies can improve their emergency messaging. The thesis concludes by recommending strategic policies to enhance the Emergency Management Accreditation Program (EMAP) and local agency policy, as well as the recommendation to use images in social media life safety messaging. These recommendations aim to optimize social media’s role in emergency management and public safety communication.en_US
dc.description.distributionstatementApproved for public release. Distribution is unlimited.en_US
dc.description.serviceCivilian, Denver Office of Emergency Managementen_US
dc.identifier.curriculumcode692, Homeland Defense and Security (Hybrid)
dc.identifier.thesisid39715
dc.identifier.urihttps://hdl.handle.net/10945/72495
dc.publisherMonterey, CA; Naval Postgraduate Schoolen_US
dc.rightsCopyright is reserved by the copyright owner.en_US
dc.subject.authorsocial mediaen_US
dc.subject.authorgovernment social media policyen_US
dc.subject.authorgovernment and social mediaen_US
dc.titleHOW YOU DOIN’? GOVERNMENT COMPARISON OF SOCIAL MEDIA POLICY IN CRISISen_US
dc.typeThesisen_US
dspace.entity.typePublication
etd.thesisdegree.disciplineSecurity Studies (Homeland Security and Defense)en_US
etd.thesisdegree.grantorNaval Postgraduate Schoolen_US
etd.thesisdegree.levelMastersen_US
etd.thesisdegree.nameMaster of Arts in Security Studies (Homeland Security and Defense)en_US
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