Sexual assault prevention and response website analysis
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Authors
Chatman, Tarus D.
Denney, Jessica L.
Rojas, Anthony A.
Subjects
sexual assault
website
Navy
N17
analysis
IRR
inter-rater reliability
sexual harassment
White House Task Force
SARC
SAPRO
prevention
bystander
usability
user experience
N172
21st Century Sailor
victim advocate
rape
website
Navy
N17
analysis
IRR
inter-rater reliability
sexual harassment
White House Task Force
SARC
SAPRO
prevention
bystander
usability
user experience
N172
21st Century Sailor
victim advocate
rape
Advisors
Thomas, Gail Fann
Lindsey, Lisa
Date of Issue
2014-09
Date
Sep-14
Publisher
Monterey, California: Naval Postgraduate School
Language
Abstract
The President of the United States issued a call to action in 2010 for more emphasis on eradicating sexual assault on college campuses and in the U.S. military. As college and military leaders seek improvements in prevention, reporting, and response they must enhance training and raise awareness through their Sexual Assault Prevention and Response (SAPR) programs. This thesis analyzed 16 SAPR program websites from selected universities, non-profit organizations and the Department of Defense (DOD) to identify best practices and provide recommendations for restructuring the Navy (N17) SAPR website. Specifically, a website analytic metric was developed and used to evaluate each of the 16 selected websites on six different dimensions: access, navigation, content, visual design, interaction, and credibility. For each dimension, best practices for SAPR program websites were identified across the university, non-profit, and DOD organizations. Additionally, common themes were organized for comparison to the Navy (N17) SAPR website. Results show that although N17’s attempts at providing resources in combating sexual assault are commendable, when compared to best practice websites the U.S.Navy's (N17) SAPR website lacked many characteristics that would make it most effective. Particularly, the Navy (N17) website lacks several user-centric best practices and the tools that do exist on the website are limited when compared to the promising practice websites. Specific recommendations are provided to improve the Navy (N17) SAPR website.
Type
Thesis
Description
Series/Report No
Department
Graduate School of Business & Public Policy (GSBPP)
Organization
Identifiers
NPS Report Number
Sponsors
Funder
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Citation
Distribution Statement
Approved for public release; distribution is unlimited.
Rights
This publication is a work of the U.S. Government as defined in Title 17, United States Code, Section 101. Copyright protection is not available for this work in the United States.