Influences of high quality Army enlistments.
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Authors
Gray, Rosanna L.
Subjects
Military Personnel
Manpower Requirements
Motivation
Recruiting
Manpower Requirements
Motivation
Recruiting
Advisors
Thomas, George
Date of Issue
1987
Date
March 1987
Publisher
Language
en_US
Abstract
This thesis investigated the relationship between the
quality of soldiers and influences on their enlistment
decision. Influences analyzed include economic benefits of
enlisting, military advertising, and Army recruiters. Data
were from the 1985 New Recruit Survey of active duty Army
recruits. The analysis attempted to determine what
differences, if any, there are in the influences on the
enlistment decision of soldiers who score above the expected
population mean on the Armed Forces Qualification Test
(AFQT) portion of the Armed Services Vocational Aptitude Battery (ASVAB) , and the influences on those who score in
the lower half of the AFQT. The results of principal
components and discriminant analysis indicated that
educational benefits such as the New GI Bill strongly
influenced high quality soldiers. Advertising and
recruiters were also important influences on the
enlistment decision.
Type
Thesis
Description
Series/Report No
Department
Administrative Sciences
Organization
Identifiers
NPS Report Number
Sponsors
Funder
Format
193 p.
Citation
Distribution Statement
Approved for public release; distribution is unlimited.
Rights
This publication is a work of the U.S. Government as defined in Title 17, United States Code, Section 101. Copyright protection is not available for this work in the United States.