Understanding market segments and competition in the private military industry
Curtis, Kenneth H.
Parma, John J.
Marko, Paul J.
Hudgens, Bryan J.
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This report builds on work completed by Professors Nicholas Dew and Bryan J. Hudgens. It is a product completed in conjunction with their most recent study titled, Market Niches in the Private Military Sector: An Initial Look. Through an analysis of a survey instrument distributed between July and September 2009 to senior private military (PM) executives, we attempt to explain the complex competitor connections and market relationships that exist in the PM industry. Our study also provides detailed information about the government-outsourced service market (of which the PM industry is part), details of how the sector is segmented, and what types of rivalries exist within the industry. We believe this work has significant practical merit in supporting the professional acquisition community in the Department of Defense, the Department of State, and other U.S. Government agencies that conduct business with and through the use of PM companies. Therefore, using established survey techniques and statistical methodologies, we describe in detail the distinct market niches and rivalries in the PM industry to help acquisition professionals better understand the private military industry.
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