Enlistment supply at the local market level
Hogan Paul F.
Cook, Michael D.
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Most previous studies of military enlistment supply have used data aggregated to a specific geographic level, often the recruiting district level. A major disadvantage of aggregated data is that the district is not the primary level at which resources are allocated or recruiting activities occur. Rather, recruiters are assigned to stations and each station is responsible for a set of zip codes, which define its market territory. Thus, existing research does not provide information that would assist in identifying the best geographic areas in which to locate recruiters or stations. This paper exploits a unique data file constructed from the basic building blocks of recruiting markets - zip codes. This paper aims to measure the effects of geographic location, especially of recruiters and stations, on enlistment supply for the Navy and Army. In addition, the data allows an examination of inter-service competition among recruiters, including the effect of collocation in the same station.
NPS Report NumberNPS-SM-00-004
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