An evaluation of the perceived and actual cost comparisons of commissaries: Fort Ord case
Dearing, Jeffery Lynn
Royer, Frank E.
San Miguel, Joseph G.
MetadataShow full item record
There is a continuous effort by civilian lobbyists to induce Congressional legislation that will require commissaries to contract their management with private firms or either prohibit military retirees from using the commissary or eliminate all commissaries within the Continental United States (CONUS). This thesis is concerned with the commissary as a privilege. It highlights the tangible value currently available to the service family in the Monterey, California area. The data analyzed in this thesis is the result of an extensive empirical study of shelf prices gathered from the Fort Ord Commissary, California, and is compared to the shelf prices of three commercial "chain" supermarkets in close proximity to Fort Ord. A questionnaire was distributed to potential patrons of the Fort Ord Commissary to gather information on the perceptions of the commissary as a military benefit. The questionnaire responses and price data were then used to derive theoretical models which encompass the direct and indirect costs of grocery shopping.
Approved for public release; distribution is unlimited
Showing items related by title, author, creator and subject.
Kimock, Joseph (Monterey, California: Naval Postgraduate School, 2014-12);What external factors affect a commissary store’s success? This thesis analyzes the impact of demographics, local prices and competitors on commissary stores sales per square foot. These three factors were found to account ...
Walmart Supercenters a suitable alternative to shopping at the commissary for eligible military patrons Folkers, Eric; Francisco, Alfonso; Frey, Joel (Monterey, California: Naval Postgraduate School, 2014-12);From 1961 to present day, Walmart has expanded its number of Supercenters to 3,336 locations throughout the continental United States, growing to be the most readily accessible grocer in the lower forty-eight states. This ...
Smith, Christopher G. (Monterey, California: Naval Postgraduate School, 2016-06);The Defense Commissary Agency (DeCA) provides groceries at cost (cost consists of the purchase price, a 1 percent markup on select grocery items to cover the cost of inventory loss during normal operations, and the cost ...