New market creation through transformation
Sarasvathy, Saras D.
MetadataShow full item record
Is newmarket creation a search and selection process within the theoretical space of all possible markets? Or is it the outcome of a process of transformation of extant realities into new possibilities? In this article we consider new market creation as a process involving a new network of stakeholders. The network is initiated through an effectual commitment that sets in motion two concurrent cycles of expanding resources and converging constraints that result in the new market. The dynamic model was induced from two empirical investigations, a cognitive science-based investigation of entrepreneurial expertise, and a real time history of the RFID industry.
The article of record as published may be found at http://dx.doi.org/10.1007/s00191-005-0264-x
RightsThis publication is a work of the U.S. Government as defined in Title 17, United States Code, Section 101. Copyright protection is not available for this work in the United States.
Showing items related by title, author, creator and subject.
Toward joint Medical Logistics 2010 and beyond: process innovation and redesign of Class VIII supply chain at a medical logistics company Augustitus, Mary A.; Stevenson, Sonja L. (Monterey, California. Naval Postgraduate School, 2000-12);The purpose of this thesis is to evaluate current Class VIII supply chain procedures at a U.S. Medical Logistics Company (Med Log Co), process map the "as is" baseline process and propose possible "to be" process redesign ...
Das, Arijit (Monterey, California: Naval Postgraduate SchoolMonterey, California. Naval Postgraduate School, 2019-12); NPS-19-N065-AThe ExMCM is a broad program providing an innovative approach to the Mine Warfare mission area, required to operate with both U.S Navy and U.S. Marine Corps forces. The large number of sonar imagery files (from the MK18 ...
Stone, Adam H. (Monterey, California: Naval Postgraduate School, 2014-09);The application of systems engineering methodologies to the creative process provides opportunities to improve the creative capabilities of individuals and organizations. Through creativity and systems engineering research, ...