A business case analysis of the M4/AR-15 market

Download
Author
Clossman, Nick
Long, Chris
Date
2015-09Advisor
Naegle, Brad
Boudreau, Michael
Metadata
Show full item recordAbstract
This research provides a business case analysis of the M4/AR-15 market. The market analysis was conducted to fill missing gaps on the M4/AR-15 market size, customer demographics, and supplier base. Data was collected and analyzed from the Federal Bureau of Investigation National Instant Criminal Background Check System to identify where customer demand is the greatest across the United States. Data was also collected using the Bureau of Alcohol, Tobacco, and Firearms Annual Firearms Manufacturing and Exportation Report to identify the size of the M4/AR-15 market, who the top manufacturers are, and where they are located. It was found that the market has experienced significant growth over the past decade, and the market is expected to continue growing to meet customer demand. However, the greatest threat to market stability is the threat of government regulation, in addition to the current state and federal laws that already strictly regulate the firearms industry. Maintaining a free market will foster small business economic growth, resulting in more valuable and innovative products for military, law enforcement, and civilian end users.
Rights
This publication is a work of the U.S. Government as defined in Title 17, United States Code, Section 101. Copyright protection is not available for this work in the United States.Related items
Showing items related by title, author, creator and subject.
-
A comparison of alternative measures of the qualified military available and interested recruit market
Schulz, David S. (Monterey, California. Naval Postgraduate School, 1993-03);This thesis compares two alternative measures of recruit market potential: Production-Weighted Qualified Military Available (PQMA) and High- Quality Qualified Military Available and Interested (HQ QMJ). The services rely ... -
Outsourcing market research in Department of Defense commodity acquisition: the issues, concerns, an dprivate industry capabilities
Skubic, Michelle Coyne. (2001-06);This thesis investigates the role of market research in Department of Defense commodities acquisition. It examines the feasibility of outsourcing market research functions in this acquisition arena, focusing on which ... -
Market Intelligence Guide / Acquisition Research Sponsored Report Series
Hawkins, Timothy; Knipper, Michael; Ackiss, Jason; Aufderheide, Derek; Balaji, Pavan; Corrigan, Mike; DeLancey, Amanda; Dix, John; Fiacco, Bryce; Finkenstadt, Dan; Fryman, Trey; Haile, Ken; Harris, Caitlin; Maloy, Jeremy; Mealiff, Mike; Muir, John; Nabors, Josh; Peterson, Andy; Pratt, Andrew; Ramsey, Andrew; Simmons, James; Stephens, Dan; Wall, Neil; Williams, Brian (Monterey, California: Naval Postgraduate School, 2012-01-05); NPS-CM-12-009Sound market research is the foundation of effective acquisition decisions and processes. However, this axiom appears to be undervalued in the government procurement domain. While agencies are responsible for conducting ...