A business case analysis of the M4/AR-15 market

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Authors
Clossman, Nick
Long, Chris
Subjects
M4
AR-15
business case analysis
market analysis
Advisors
Naegle, Brad
Boudreau, Michael
Date of Issue
2015-09
Date
Sep-15
Publisher
Monterey, California: Naval Postgraduate School
Language
Abstract
This research provides a business case analysis of the M4/AR-15 market. The market analysis was conducted to fill missing gaps on the M4/AR-15 market size, customer demographics, and supplier base. Data was collected and analyzed from the Federal Bureau of Investigation National Instant Criminal Background Check System to identify where customer demand is the greatest across the United States. Data was also collected using the Bureau of Alcohol, Tobacco, and Firearms Annual Firearms Manufacturing and Exportation Report to identify the size of the M4/AR-15 market, who the top manufacturers are, and where they are located. It was found that the market has experienced significant growth over the past decade, and the market is expected to continue growing to meet customer demand. However, the greatest threat to market stability is the threat of government regulation, in addition to the current state and federal laws that already strictly regulate the firearms industry. Maintaining a free market will foster small business economic growth, resulting in more valuable and innovative products for military, law enforcement, and civilian end users.
Type
Thesis
Description
Series/Report No
Department
Business & Public Policy (GSBPP)
Identifiers
NPS Report Number
Sponsors
Funder
Format
Citation
Distribution Statement
Approved for public release; distribution is unlimited.
Rights
This publication is a work of the U.S. Government as defined in Title 17, United States Code, Section 101. Copyright protection is not available for this work in the United States.
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