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Rapid transformation in a dual identity Defense University

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Author
Sekerka, Leslie E.
Zolin, Roxanne
Simon, Cary
Date
2005
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Abstract
We discuss and examine strategies used to achieve rapid transformation when there are specialized identities within an organization. In this case study we use a grounded theory approach, conducting interviews with individuals representing the various subgroups in the organization two years after a reform initiative was undertaken. Transcripts were thematically analyzed. The findings contributed to the development of a model to depict the effects of a specialized management identity that employs a deletion strategy using coercion to effect rapid transformation. Recommendations are presented for specialized identity change management strategies.
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https://hdl.handle.net/10945/573
NPS Report Number
NPS-GSBPP-05-003
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  • All Technical Reports Collection
  • Faculty and Researchers' Publications
  • Graduate School of Business and Public Policy (NPS-GSBPP)

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