Correlating a User Experience System to Product Success
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Authors
Miller, Jonathon M.
Subjects
Advisors
Date of Issue
2022-05-02
Date
2022-05-02
Publisher
Monterey, California. Naval Postgraduate School
Language
Abstract
After reviewing many products from a systems thinking perspective, a pattern has emerged in which successful products seem to more holistically address non-functional requirements (NFRs) that emphasize a user experience (UX) system. To validate this hypothesis, key NFRs – which are believed to contribute to the UX – have been identified, and pairwise comparisons will need to be made between test and control products. To determine whether there is correlation between a UX system and success, a Spearman correlation will need to be performed in which the UX system score for each product is informed by surveys while the success of each product is informed by objective metrics. This paper will demonstrate one subjective analysis of the independent variable and an objective analysis of the dependent variable for one pairwise comparison. Additionally, to demonstrate the mechanics of the Spearman correlation, the results of a second pairwise comparison will be included; however, its analysis will not. Thereby, identifying the complete set of test and control comparisons and investigating whether UX systems – which holistically incorporate NFRs – and success are correlated will be the emphasis of future research and is beyond the scope of this paper.
Type
Conference Paper
Description
Excerpt from the Proceedings of the Nineteenth Annual Acquisition Research Symposium
Series/Report No
Department
Organization
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NPS Report Number
SYM-AM-22-064
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Citation
Distribution Statement
Approved for public release; distribution is unlimited.
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This publication is a work of the U.S. Government as defined in Title 17, United States Code, Section 101. Copyright protection is not available for this work in the United States.